This is an electric moment in our country's history. Rarely before have so many people been ready to stand united against what they view as existential threats to our country such as cuts to our conservation agencies that care for land in our rural communities, cuts to Medicare and Medicaid that will harm hospitals in our rural communities, or increased funding for authoritarian measures and surveillance of Americans. People stand united on street corners, by state capitols, by city halls. All over the country, people are gathering in protest of what is currently happening. It's a great show of energy, and it lets like minded Americans know that they are not alone, but what is it accomplishing besides that to actually change anything?

Deep canvassing bridges the gap between energy and action.

Usually, canvassing usually consists of people going door-to-door or phone calling others to inform them about a cause or political candidate. These conversations are often short and one-sided, and the person being canvassed often doesn't feel heard or understood. While regular canvassing often doesn't hurt a cause or candidate, it isn't the most effective way to discuss issues with an individual.

Deep canvassing, similar to regular canvassing, consists of canvassers performing community outreach for a cause. However, with deep canvassing, conversations aren't short and one-sided. Deep canvassers engage with empathy, initiate longer and open conversations, and invite individuals to share their own personal experiences and perspectives. Deep canvassers then can share their own experiences and build mutual understanding. This exchange builds trust and counters the divisive narratives that led to current events by emphasizing their shared humanity.  

Deep canvassing can inspire collective action by encouraging individuals to envision and participate in community centered actions. This can mobilize residents to engage in mutual aid and local initiatives, which will strengthen community autonomy and resilience.

Ready to get started deep canvassing in your community? Fill out our Volunteer Interest Form.